Our future is digital and it’s changing with incredible rapidity. In the online world, particularly, it’s not only the display and communication options that are proliferating – but also the users’ expectations. In order to meet these to optimum effect, Krones has put in place a modularised design system for all the group’s online manifestations, in conjunction with the technical service provider comspace and the design team headed by Prof. Wolfgang Gauss. The idea was to create a platform that meets the requirements of all visitors – irrespective of whether they’re looking for product details, general information on the company or career opportunities. We are aiming here, of course, to marry our technology to our corporate values and philosophy in the form of top-class design, and showcase them to the outside world. And this plan has succeeded: in the Corporate Identity category, the krones.com design system was awarded a “Special Mention”.