For several years now, Krones.shop leadership have run a number of internal challenges under names like “Krolympics” or “Krones.shop World Cup”. The idea is simple: The branch with the best order intake performance wins a prize. In the past, the prizes have usually been physical items, like a 3D printer.
But this year, Global eBusiness, the department responsible for Krones.shop, decided to take a different approach. In keeping with Krones’ new vision: “Solutions beyond tomorrow”, the team asked themselves how they could use the competition to contribute to sustainability worldwide. The answer: a tree-planting campaign.